Ad Watch: 2008 Year in Review
Posted: 01/05/2009 21:33:00
Video games were once again fertile ground for advertisers in 2008, and whether companies were marketing the games or within games, GameDaily BIZ had it covered.
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Iceland-based CCP has seen its virtual universe reach a new concurrent users milestone. Over 45,000 players were online at the same time.
While strategy titles are normally seen as the domain of the PC, Slitherine Software marketing manager Marco Minoli thinks there's a market for the games on PSP.
Among other things, the Fable II lead designer wonders if new titles should release at Christmas and whether 2009 will have any good games at all.
While we wait on official NPD tallies for the U.S., Microsoft has boasted that its European Xbox 360 sales have been soaring.
Could the Wii become the best selling console of all time? Without any price drop to date, it's already on pace with the PS2, analyst Michael Pachter has noted.
While Metal Gear Solid 4 was no doubt a success, Kojima isn't resting on his laurels and he wants Kojima Productions to compete on a broad scale.
Master Chief reigned supreme last year, topping Gears 2 and others as the most played on Xbox Live. Also, Castle Crashers was revealed to be the best selling XBLA title of 2008.